Automate your web traffic and SEO optimization
with a large combination of triggers and actions

Combine triggers and actions to leverage a powerful no-code automation for your professional website.

request properties are used to trigger and apply actions on your website

A composable website traffic management system lets you create rules, that will apply to your website traffic.
Each rule is made of two parts:


define when the rule has to be executed
  • Request URL, scheme, domain, path
  • Request Method
    "When the contact form is POST'ed, redirect to the thank-you page"
  • Presence, absence, value of a request HTTP header
    "If the device is an iPhone or an iPad, then redirect to the Apple store application page"
  • The Status code that is about to be sent back to the user
  • Restrictions on the IP address of the request
    "This page should only be accessible from our offices IP address"
  • Apply only to a limited share of your traffic using sampling


define what has to be performed on the response
  • Redirect 301, 302, 307 or 308, to the Location of your choice
  • Response header
    "Add Cache-Control headers to every 301 redirects, to avoid browsers caching them without time limits"
  • Change the HTML meta tags (title, description, keywords, etc.)
  • Change the robots.txt content
  • Send a 404 or 410 HTTP response
    "This page will never exist again, and there is nowhere to redirect the client. Let's send a 410 error at the server level, without requesting our backend application"
  • Inject HTML code in several parts of the response body
    "– Chris, can you please change the GA token?"

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Grégory Bruniau

The solution was perfect and scalable over time. During the migration it enabled us to set up the redirections. Then we wanted to set up a robot.txt file and a sitemap.xml file. The tool made it super easy to set this up. Without, the migration phase would have been longer and more chaotic.

I can't see myself going back and managing my redirections like before. Of course, today, if I had to change company or job, I'd need Today, those who do without are either brave, or they have an in-house solution.

Grégory Bruniau
Traffic Manager, Kiloutou

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